Peak of the Market vegetables have the well-deserved reputation for excellent quality. Our quality standards exceed the national standards and we stand behind the produce we grow. Peak of the Market was one of the first produce suppliers in North America to have a toll free consumer response line to address any consumer concerns.
Peak of the Market, along with the growers, employs over 1,000 Manitobans and injects over 130 million dollars a year into the economy. In addition to shipping vegetables in Canada, we also ship throughout the United States, and occasionally into Asia, Europe, Latin America and the Caribbean.
Peak of the Market's last 5 years have proven to be the highest sales years in the company's 78-year history with 2019/20 being the highest sales year ever. These record-breaking sales were accomplished by obtaining sales in markets across North America including California, Florida, Texas and Washington. These areas also produce a large supply of vegetables but they recognize the quality and taste difference that Peak of the Market vegetables provide.
Peak of the Market operates in Manitoba under the Farm Products Marketing Act
We recognize the value and dignity of each and every individual. We are sensitive to the needs of others, both inside and outside of our organization. We always strive to be friendly, courteous, considerate, responsive, trusting and professional. We have and want to maintain a well trained, motivated and focused staff. We want our staff to have pride in their work and in belonging to our organization. We strive for excellence in communicating with our customers, growers and associates. We take pride in being a fair and equitable employer. We believe that work is an important part of life and we should have some fun while accomplishing our goals.
We require the highest ethical standards, honesty and professionalism in every thing we do. We insist on giving our best effort in all areas. We are willing to listen to new ideas and we share information with people inside and outside our organization. We encourage people to stand up for what they believe.
We strive to meet and exceed internal and external customer needs through innovation, flexibility, competence and teamwork. We feel a sense of urgency on all matters related to our customers and are always responsive. We want to "do it right" the first time and hope to build long-term customer loyalty. We make commitments with care and always live up to them. We say what we mean and do what we say. We work for excellence and continuous improvement and we are never satisfied with status quo.
We believe in sound environment practices. Reducing waste and recycling are part of our daily routine. We treat the land with respect and only use professional farming practices. We want to ensure the land is available for many generations to farm.
We want to earn and retain the respect of our community. We believe in giving back to the community where we live, work and raise our families. We donate more than one million pounds of fresh vegetables annually to community-based food banks throughout Manitoba. We encourage and support community work with charities and non-profit organizations.